About Pallix

Pallix is an AI visibility platform built for Indian brands. It tracks how often AI assistants — ChatGPT, Perplexity, Gemini, Google AI Overviews, Grok and Copilot — recommend your brand, who they recommend instead, and exactly what to fix to show up in those answers.

This blog covers AI visibility, Answer Engine Optimization (AEO/GEO), and how brands earn citations in AI search — with research and practical guidance from the team building Pallix.

What we write about

• How AI assistants choose which brands to recommend and cite
• Technical readiness — making your site reachable and readable by AI
• The sources AI trusts, and how to earn presence on them
• Original data on AI visibility for Indian D2C brands

Try Pallix

See where your brand stands across the major AI engines — run a free audit at app.pallix.in.